Advanced Selling Skills – Key Account Management

Oct. 21, 22

Advanced Selling Skills – Key Account Management

2 Days Training Workshop

Oct. 21, 22

Overview:

Good marketing alone is not enough. Only effective sales management will make success in the marketplace possible.  When companies lack an effective and universally understood definition of key account management, their success is blocked from the start. If you can’t define something, it’s difficult to develop a strategy around it.

This workshop equips participants with the advanced selling skills necessary to manage the sales process in major accounts.

Objectives:

  • Evaluate the potential of Key Accounts and develop strategies to realize the potential.
  • Identify the decision-making process, understand the roles of the members of the decision making team, and how to work with and through them to achieve sales objectives.
  • Set qualitative and quantitative sales objectives by understanding the critical time lines of that cycle.

Workshop Contents:

  • KEY Account platform overview
  • Evaluate the potential of Key Accounts and develop strategies to realize the potential.
  • Account prioritization
  • Turning insights into competitive advantage
  • Set qualitative and quantitative sales objectives by understanding the critical time lines of that cycle.
  • Decision maker unit
  • Team selling
  • Account action plan
  • Developing Client relationships

To get detailed outlines, Please send an email to info@lighthouse-tc.com

Date: 21, 22 Oct. 2024

Duration: 2 Days workshop

Time: 10:00 AM - 04:00 PM

Registration