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Strategic Business Planning

Nov 20, 21

Business Planning

2 Days Training Workshop

Nov 20, 21

Course Overview:

This workshop aims to provide business leaders and management team with vital insights about the extreme importance of shaping the future of their industry / corporate / subsidiary. Change is inevitable, and those who will not contribute to shaping the coming change will have either to get reshaped to fit in, or to fade away.

Outcomes:

Attendants will learn and practice how to predict which future moves can be the most successful, and how to get their corporate / subsidiary / department ready for the change and take the initiative to induce it ending with brighter future results.

Workshop Contents:

  • Strategic Management and Competitiveness:
    • Strategic competitiveness
    • Competitive landscape
    • Global economy impacts
    • Technology impacts
    • IO model
    • RB model
  • External Environment:
  • Internal Environment:
  • Business-level strategy
    • How to build competitive advantages
    • Risks
  • Competitive dynamics:
    • Today’s competitive landscape
    • Competition styles
    • Ability & probability
    • First mover advantages & disadvantages
    • Second mover advantages & disadvantages
    • Industries evolution
  • Corporate / subsidiary / department-level strategy: Strategic alternatives

Date:  20, 21 Nov 2019

Duration: 2 Days workshop

Location: Ramses Hilton Hotel

Registration

Trainer's Brief

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Dr. George Attallah, MBA

 

Master Trainer, Business & Marketing Consultant at LHTC

Dr. George was formerly Strategic Business Development Director at Servier Egypt, He was responsible for maximizing the commercialization of the existing products’ portfolio & products’ life cycle management, developing new business areas and opportunities using different business models, strategic planning and building new partnerships, developing, adopting, and spreading the use of "Best Practices" in marketing & promotion & managing marketing projects.

He is holding MBA from American University in Cairo (Marketing)  & MBBCh from Medicine School, Ain-Shams University

HR Budget

Finance for Non Finance

Budgeting and Forecastig